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42件中 1件 - 30件
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| 商品 | 説明 | 価格 |
|---|---|---|
 Monopoly Protection: The 90-Minute Guide to Patents, Trademarks, Copyrights, and Trade Secrets【電子書籍】[ John S. Ferrell, Esq. ] 楽天Kobo電子書籍ストア | ＜p＞Ideal for any professional with an entrepreneurial spirit, Monopoly Protection: The 90 Minute Guide to Patents, Trademarks, Copyrights, and Trade Secrets presents a basic overview of these key components.＜/p＞ ＜p＞Spend about an hour or so with patent strategist John S. Ferrell, Esq. as he draws upon years of real-life experience to provide you with insight into issues such as how to decide when an invention is worth patenting, how to select a strong trademark, the purpose of registering a copyright, and how to protect a trade secret.＜/p＞ ＜p＞Monopoly Protection: The 90 Minute Guide to Patents, Trademarks, Copyrights, and Trade Secrets presents a basic overview of fundamentals of intellectual property.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 1,327円 |
 Patents, Copyrights and Trademarks For Dummies【電子書籍】[ Henri J. A. Charmasson ] 楽天Kobo電子書籍ストア | ＜p＞＜strong＞Useful tips and step-by-step guidance from filing to issue to license＜/strong＞＜/p＞ ＜p＞＜strong＞Acquire and protect your share of this major business asset＜/strong＞＜/p＞ ＜p＞Want to secure and exploit the intellectual property rights due you or your company? This easy-to-follow guide shows you how ー helping you to evaluate your idea's commercial potential, conduct patent and trademark searches, document the invention process, license your IP rights, and comply with international laws. Plus, you get detailed examples of each patent application type!＜/p＞ ＜p＞＜strong＞Discover how to:＜/strong＞＜/p＞ ＜ul＞ ＜li＞ ＜p＞Avoid application blunders＜/p＞ ＜/li＞ ＜li＞ ＜p＞Register trademarks and copyrights＜/p＞ ＜/li＞ ＜li＞ ＜p＞Meet patent requirements＜/p＞ ＜/li＞ ＜li＞ ＜p＞Navigate complex legal issues＜/p＞ ＜/li＞ ＜li＞ ＜p＞Protect your rights abroad＜/p＞ ＜/li＞ ＜li＞ ＜p＞The entire body of U.S. patent laws＜/p＞ ＜/li＞ ＜li＞ ＜p＞Example office actions and amendments＜/p＞ ＜/li＞ ＜li＞ ＜p＞Sample forms＜/p＞ ＜/li＞ ＜li＞ ＜p＞Trademark registration certificates＜/p＞ ＜/li＞ ＜li＞ ＜p＞Application worksheets＜/p＞ ＜/li＞ ＜/ul＞ ＜p＞See the CD appendix for details and complete system requirements.＜/p＞ ＜p＞＜strong＞Note:＜/strong＞ CD-ROM/DVD and other supplementary materials are not included as part of eBook file.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 2,651円 |
 All About Trademarks Everything You Need to Know About Trademarks From a Former USPTO Trademark Examining Attorney【電子書籍】[ Andrea Hence Evans ] 楽天Kobo電子書籍ストア | ＜p＞Protecting your trademark is critical. Often business owners do not register trademarks federally at the USPTO because they are unsure of how to do so or because they do not understand the benefits of registering. It is more costly to not register??you may be required to change the name, destroy all goods, pay damages, and pay your profits if it is determined that you are infringing.＜/p＞ ＜p＞In ＜em＞All About Trademarks: Everything You Need to Know About Trademarks From a Former USPTO Trademark Examining Attorney＜/em＞, Andrea Hence Evans uses her extensive experience and expertise in trademark law to provide you with the tools needed to understand how to protect your trademark at the USPTO and how to avoid making common mistakes. This book is sure to help anyone looking to register their trademark and to help readers to understand how to navigate a trademark application successfully through the USPTO process.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 1,134円 |
 The Trademark Paradox Trademarks and Their Conflicting Legal and Commercial Boundaries【電子書籍】[ Catherine Manley ] 楽天Kobo電子書籍ストア | ＜p＞Trademarks play a fundamental role in our everyday lives as consumers, helping us to quickly choose the products we like and avoid those that we don’t. Trademarks are also essential elements in a competitive market, allowing companies to build brand loyalty without fear of free-riding by competitors. Trademark laws thus diminish customer confusion, make ≪communication≫ between seller and buyer simple, and prevent unfairness. However, expanding legal protection, coupled with commercial ≪bullying≫, have served to restrict, rather than promote, competition. The paradox lies in how we have dealt with the conflict: in our quest to promote competition, we have failed to adequately balance private interests (e.g., protection of business goodwill) with public interests (ensuring a robust, competitive market without restraints on trade). This book examines trademarks’ conflicting legal and commercial boundaries. It concludes by suggesting principles and guidelines to help resolve the imbalance.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 15,839円 |
 9 Secrets to Protecting Your Brand in an Online World The Business and Law of Trademarks【電子書籍】[ Nicholas D. Wells ] 楽天Kobo電子書籍ストア | ＜p＞For many businesses, their brand is their most valuable asset. Yet few understand the secrets to protecting a brand in a world of ecommerce, social media, and global business. In this concise guide, attorney Nicholas Wells explains the how and why of brand management from a legal perspective, including selecting trademarks, the registration process, enforcing your legal rights, and much more. Imagine that you could sit down with an experienced trademark lawyer and hear an explanation of how the trademark register functions, what principles guide judges and trademark examiners, how to license your brand, and what pitfalls trip up so many brand owners. This clearly written handbook for business owners and marketing managers collects the explanations to these and other issues, refined through hundreds of client interviews. Topics include - How to choose the right brand and what common mistakes lead to weak brands - Avoiding conflicting brands before you commit to invest in a new trademark - How to watch for unauthorized use of your brand - The pitfalls of licensing your brand and using security agreements - Why you must enforce your legal rights in your brandーand knowing when enforcement isn’t justified＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 399円 |
 TRIPS Regime of Trademarks and Designs【電子書籍】[ Nuno Pires de Carvalho ] 楽天Kobo電子書籍ストア | ＜p＞Recognized since its first edition as the preeminent work on its subject, this incomparable book thoroughly and expertly examines the intricacies of the provisions concerning trademarks and industrial designs enshrined in the Agreement on Trade-Related Aspects of Intellectual Property Rights (the TRIPS Agreement). It is organized as a paragraph-by-paragraph annotated text of the Agreement, with detailed commentary not only on the articles specifically dealing with industrial property but also on every clause in the agreement that could affect the protection of trademarks and/or designs.The fourth edition brings the author's prodigious analysis of case law, dispute settlements, ongoing scholarship and other pertinent developments fully up to date. With the authority and in-depth experience of a former long-time WIPO official with unparalleled knowledge of WTO Members' practices in implementing TRIPS provisions, Nuno Pires de Carvalho brings his practical insight and vast scholarship to such complex questions as the following: What are signs that can constitute trademarks? Which elements assist in identifying a well-known mark? What are the limitations on the protection of non visually perceptible marks like sounds, scents and tastes? What lessons can we learn so far from the Dispute Settlement Mechanism? What are WTO Members' obligations as regards marks that relate to goods and services that offend religious and moral values? Are they obliged to register and protect them? How strict is the TRIPS Agreement as regards the use of industrial property in relation to public policies? Are private rights limitless? Are they enforceable no matter what?The recent worldwide phenomenon of measures involving the use of trademarks to pursue public health goals through plain packaging schemes is thoroughly analyzed and evaluated.Lawyers, judges, scholars and government officials will find a wealth of information and legal analysis in this new edition of that will help them identify new approaches and solutions to problems of trademark and design law posed by the implementation of the TRIPS Agreement. With its combination of practically focused article-by-article commentary and scholarly analysis and insight, this edition will be an invaluable resource to all those who wish to understand industrial property at a deeper level.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 26,572円 |
 Protecting Your Company's Intellectual Property A Practical Guide to Trademarks, Copyrights, Patents and Trade Secrets【電子書籍】[ Deborah E. BOUCHOUX ] 楽天Kobo電子書籍ストア | ＜p＞A company’s most valuable assets may not be physical. This book shows how to protect them without fences or security guards!You can’t touch it or feel it. Sometimes you can’t even see it. Yet, intellectual property continues to soar in value, comprising an increasingly greater portion of a typical company’s assets. In the age of instant global communication, understanding what intellectual property is, how to protect it, and how to enhance its value are prerequisites for corporate survival.Enter attorney Deborah E. Bouchoux and her informative book, Protecting Your Company’s Intellectual Property. Packed with fascinating and illuminating examples, this book is a succinct, yet comprehensive discussion of the four key areas of intellectual property: trademarks,copyrights, patents, and trade secrets. In addition to defining these areas (for instance, did you know that customer lists and marketing plans are protectable trade secrets?), the book offers practical tools for protecting intellectual property, including:Trademark and copyright application formsSample employment agreementsAn Internet usage policyTips on preventing unauthorized dissemination of information via the WebA guide for conducting an IP auditAnd much, much more.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 2,808円 |
 Profit from Intellectual Property The Complete Legal Guide to Copyrights, Trademarks, Patents, Permissions, and Licensing Agreements【電子書籍】[ James Rogers ] 楽天Kobo電子書籍ストア | ＜p＞Licensing is a multi-billion dollar industry. More people than ever are involved with intellectual property transactions and arrangements in everyday business. Anyone using, selling, transferring, giving, or obtaining permissions to use a product protected by intellectual property law can benefit from this book. It serves as an introduction and guide to reviewing, writing, and negotiating most of the licenses and agreements necessary to turn intellectual property into profit.＜/p＞ ＜p＞Whether you are a business owner, inventor, engineer, artist, writer, photographer, or freelancer-Profit from Intellectual Property will give you a better understanding of your intellectual property rights and the processes of licensing and permission.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 3,631円 |
 Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion【電子書籍】[ Amir Friedman ] 楽天Kobo電子書籍ストア | ＜p＞The world has changed materially since the foundation of traditional trademark laws, according to which the purpose of a trademark was to serve as a differentiating source indicator, preventing source confusion in the marketplace. Traditionally, trademarks protected the public from likelihood of confusion, assisted in consumer decisions and reduced search costs.＜br /＞ The need to award a special scope of protection to famous trademarks from use on non-competing goods was first discussed in Kodak in 1898, holding that the use of the word Kodak for a bicycle company does not mislead consumers but takes unfair advantage of reputation. However, the most significant point in the evolution of dilution, in its early stages, was the case of Odol decided in 1924, which was the first to acknowledge the need to protect the advertising power of trademarks from being diluted, even in the absence of a likelihood of confusion.＜br /＞ This book will provide that dilution is a ‘sui generis’ brand remedy applicable to reputed trademarks in accordance to their aggregated inherent and acquired strength. The book will address the non-harmonised nature of dilution, which reflects a problem in an age of borderless trade and cyber commerce and emphasises the need to answer the question: To what extent should reputed trademarks be protected by dilution beyond the traditional trademark protection from likelihood of confusion?＜br /＞ The book includes a proposal for an operative legal framework based on conclusions and distinctions derived from the comparison of dilution, as adopted and interpreted in different areas of the world, comparative case studies and comparison with neighbouring legal rights, such as Tort Law, Unfair Competition, Moral Rights, Equitable Rights, Publicity Rights and Unlawful Enrichment.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 4,138円 |
 Trademarks and Brands in Merger Control An Analysis of the European and Swiss Legal Orders【電子書籍】[ Damiano Canapa ] 楽天Kobo電子書籍ストア | ＜p＞The role of intellectual property rights in merger control procedures has not received the attention it warrants. Most research has focused on the assessment of intellectual property rights in anticompetitive conducts rather than on how a firm can monopolise a market by accumulating such assets. This is despite the fact that access to such assets, whether used or unused, is often a key factor, if not the only one, motivating mergers. This book, the first to address trademarks and brands from the perspective of merger control procedure, studies the legal issues of the topic. It provides a comprehensive response to the question of how European and Swiss competition authorities should consider trademarks and brands when assessing a merger.The author's thorough and critical approach addresses topics such as:- the in-depth assessment of the legal and economic foundations of both trademarks and brands, and merger control;- why trademarks and brands may be relevant to the assessment of mergers, including the distinction between trademarks and brands, the origin of the brands' strength according to marketing sciences, and how and why brands may provide market power to their holder;- the conditions under which the assignment or licence of a trademark may qualify as a concentration under the definition of the European Union Merger Regulation or of the Swiss Cartel Act;- the role played by trademarks and brands in the substantive assessment of a merger, including the definition of the relevant markets, different types of mergers, and the invocation of the failing firm defence;- the provision of detailed guidelines describing the possible influence of trademarks and brands on the outcome of the merger assessment; and- the importance of trademarks and brands in the design and assessment of remedies.At every stage of the study, special attention is given to the decisions of both the European Commission and the Swiss Competition Commission.As the first detailed analysis of the role of trademarks and brands in the assessment of mergers, this book constitutes a deep and illuminating answer to the uncertainties regarding the outcomes of the assessment of mergers that derive from the 'more economic approach' prevailing in European Union Law. It cannot fail but capture the interest of practitioners, businesspeople and academics whose work involves competition and intellectual property.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 23,736円 |
 Branding Trust Advertising and Trademarks in Nineteenth-Century America【電子書籍】[ Jennifer M. Black ] 楽天Kobo電子書籍ストア | ＜p＞In the early nineteenth century, the American commercial marketplace was a chaotic, unregulated environment in which knock-offs and outright frauds thrived. Appearances could be deceiving, and entrepreneurs often relied on their personal reputations to close deals and make sales. Rapid industrialization and expanding trade routes opened new markets with enormous potential, but how could distant merchants convince potential customers, whom they had never met, that they could be trusted? Through wide-ranging visual and textual evidence, including a robust selection of early advertisements, ＜em＞Branding Trust＜/em＞ tells the story of how advertising evolved to meet these challenges, tracing the themes of character and class as they intertwined with and influenced graphic design, trademark law, and ideas about ethical business practice in the United States.＜/p＞ ＜p＞As early as the 1830s, printers, advertising agents, and manufacturers collaborated to devise new ways to advertise goods. They used eye-catching designs and fonts to grab viewers’ attention and wove together meaningful images and prose to gain the public’s trust. At the same time, manufacturers took legal steps to safeguard their intellectual property, formulating new ways to protect their brands by taking legal action against counterfeits and frauds. By the end of the nineteenth century, these advertising and legal strategies came together to form the primary components of modern branding: demonstrating character, protecting goodwill, entertaining viewers to build rapport, and deploying the latest graphic innovations in print. Trademarks became the symbols that embodied these ideasーin print, in the law, and to the public.＜/p＞ ＜p＞＜em＞Branding Trust＜/em＞ thus identifies and explains the visual rhetoric of trust and legitimacy that has come to reign over American capitalism. Though the 1920s has often been held up as the birth of modern advertising, Jennifer M. Black argues that advertising professionals had in fact learned how to navigate public relations over the previous century by adapting the language, imagery, and ideas of the American middle class.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 5,071円 |
 Protecting Your Business' Intellectual Property Patents, Trademarks, Copyrights, and Trade Secrets【電子書籍】[ Bruce Barringer ] 楽天Kobo電子書籍ストア | ＜p＞This is the eBook version of the printed book.＜/p＞ ＜p＞This Element is an excerpt from ＜em＞The Truth About Starting a Business＜/em＞ (9780137144501), by Bruce R. Barringer. Available in print and digital formats.＜/p＞ ＜p＞Failing to protect your intellectual property can destroy your business. Learn how to keep it from happening to you.＜/p＞ ＜p＞Imagine you’ve started a business to produce a new type of smoke alarm specifically for kitchens. It’s similar to other smoke alarms but is more capable of detecting a kitchen fire than any alarm on the market. You’ve named it “Kitchen Sentry.” Your tagline is “We Protect Cooks and Kitchens.” You just acquired the Internet domain name www.kitchensentryfirmalarm.com. Fortunately, while you were developing your product, you....＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 275円 |
 The Brand and Its History Trademarks, Branding and National Identity【電子書籍】 楽天Kobo電子書籍ストア | ＜p＞This book delves into the origins and evolution of trademark and branding practices in a wide range of geographical areas and periods, providing key knowledge for academics, professionals, and general audiences on the complex world of brands.＜/p＞ ＜p＞The volume compiles the work of twenty-five prominent worldwide scholars studying the origins and evolution of trademarks and branding practices from medieval times to present days and from distinct European countries to the USA, New Zealand, Canada, Latin America, and the Soviet Union. The first part of the book provides new insights on pre-modern craft marks, on the emergence of trademark legal regimes during the nineteenth century, and on the evolution of trademark and business strategies in distinct regions, sectors, and contexts. As industrialisation and globalisation spread during the twentieth century, trademarking led to modern branding and international marketing, a process driven by new economic, but also cultural factors. The second part of the book explores the cultural side of the brand and offers challenging studies on how luxury, fashion, culture associations, and the consolidation of national identities played a key role in nowadays branding.＜/p＞ ＜p＞This edited volume will not only be of great value to scholars, students and policymakers interested in trademark/branding research, but to marketing and legal practitioners as well, aiming to delve into the origins of modern brand strategies.＜/p＞ ＜p＞The chapters in this book were originally published as two special issues of the journal, ＜em＞Business History＜/em＞.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 7,343円 |
 Effective Intellectual Property Management for Small to Medium Businesses and Social Enterprises IP Branding, Licenses, Trademarks, Copyrights, Patents and Contractual Arrangements【電子書籍】[ Francina Cantatore, Ph.D. ] 楽天Kobo電子書籍ストア | ＜p＞Intellectual property (IP) management is an area of corporate management that has often been neglected or overlooked by small and medium size businesses, and even more so by smaller third sector enterprises, despite the fact that effective IP management strategies can make the difference between the success and failure of an organization. This book focuses on ways in which small and medium size enterprises - including social enterprises - can protect and manage their IP.°A valuable resource for any legal practitioner dealing with IP law and commercial law areas, this book explains the importance and value of IP, including patents, trademarks, copyright, branding and licenses, and provides insight into day-to-day challenges faced by smaller businesses and social enterprises. It also includes useful discussions on vital aspects of IP, such as using IP as security, IP branding, franchising models and contractual arrangements.°Drawing on qualitative research conducted in Australia and identifying the unique challenges faced by third sector SMEs, the book offers practical strategies for effective IP management and protection. Its functional and up-to-date approach on IP related issues for small and medium size businesses and not-for-profits distinguishes this work from others in the field of IP rights management.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 3,631円 |
 Guiding Rights Trademarks, Copyright and the Internet【電子書籍】[ Mark V.B. Partridge ] 楽天Kobo電子書籍ストア | ＜p＞The Internet Age has dramatically increased the importance of intellectual property rights. Disputes over domain names, shared music files, spam and cybersquatting are only a few examples of the matters now prominent in the news.＜/p＞ ＜p＞Mark V.B. Partridge, a seasoned lawyer who advises major corporations on these issues everyday, explains in the articles collected in ＜em＞Guiding Rights＜/em＞ the laws and principles shaping these important rights. Partridge's writing is clear and direct, emphasizing the fundamental principles that provide a firm foundation for the core concerns of copyright and trademark law. He also shares practical tips gleaned from many years of experience on how to avoid pitfalls and achieve success in litigation. By avoiding legalese or detailed statutory construction, Partridge quickly identifies the key points necessary for anyone desiring a better understanding of the law guiding the rights of authors, business and entrepreneurs on the Internet.＜/p＞ ＜p＞Lawyers and non-lawyers alike will profit from this useful collection.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 468円 |
 The Complete Guide to Patents, Copyrights, and Trademarks: What You Need to Know Explained Simply【電子書籍】[ Matthew Cole ] 楽天Kobo電子書籍ストア | ＜p＞Hundreds of thousands of people apply for patents, copyrights, and trademarks in the United States every year. For example, the United States Patent and Trademark office recently reported that 452,633 patent applications were filed in one year. You can easily become one of these people if you have created the greatest American invention, if you are the next Stephen King and have written a book to prove it, or if you have designed an eye-catching logo for your company.＜/p＞ ＜p＞The Complete Guide to Patents, Copyrights, and Trademarks will provide you with all the information you need to know about acquiring, registering, maintaining, and protecting your intellectual property. A patent is a grant of property rights to the inventor and essentially excludes others from making, using, and selling your invention, whereas a trademark is a word, symbol, or device used to indicate the source of goods and to distinguish your goods from those of others. A copyright, on the other hand, protects original works and the form of the expression rather than the subject matter.＜/p＞ ＜p＞This new, exhaustively researched book will help you decide which of the three you need to apply for, as well as which things can be patented, trademarked, and copyrighted and which cannot. In this book, you will learn how to file an application, how to register, how to avoid infringement, and how to avoid common problems. Additionally, you will become knowledgeable about where to file; the fees involved; laws and regulations associated with the process; the differences between copyrights, trademarks, and patents; the differences between utility, design, and plant patents; who may apply; attorneys and agents; and the forms you need to fill out.＜/p＞ ＜p＞Whether you are applying for a patent, copyright, or trademark, this book will provide you with all the necessary information necessary to do so. The Complete Guide to Patents, Copyrights, and Trademarks is the only book you need to read if you want to protect your intellectual property.＜/p＞ ＜p＞Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president’s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.＜/p＞ ＜p＞This Atlantic Publishing eBook was professionally written, edited, fact checked, proofed and designed. The print version of this book is 288 pages and you receive exactly the same content. Over the years our books have won dozens of book awards for content, cover design and interior design including the prestigious Benjamin Franklin award for excellence in publishing. We are proud of the high quality of our books and hope you will enjoy this eBook version.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 1,597円 |
 Trademarks, Brands, and Competitiveness【電子書籍】 楽天Kobo電子書籍ストア | ＜p＞This book examines trademarks and brands, and their historical role in national competitive and comparative advantage and in overall economic growth. The contributors provide an historical account of the contribution of brands in consumer goods to economic growth; examine the development of trademark law, its influence on brand strategy, and reciprocally the influence of strategy on the law; and look at the building and repositioning of individual brands as example of the interplay of law and strategy.＜/p＞ ＜p＞Brands and trademarks are usually discussed from the perspective of marketing. This book draws together scholars and practitioners not only from marketing, but also from business history, law, economics, and economic history to provide a richer understanding of trade marks and competitiveness than has hitherto been available.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 7,338円 |
 Trademarks and Social Media Towards Algorithmic Justice【電子書籍】[ Danny Friedman ] 楽天Kobo電子書籍ストア | Legal conflicts between trademark holders, social media providers and internet users have become manifest in light of wide scale, unauthorised use of the trademark logo on social media in recent decades. Arguing for the protection of the trademark logo against unauthorised use in a commercial environment, this book explores why protection enforcement should be made automatic. A number of issues are discussed including the scalability of litigation on a case-by-case basis, and whether safe harbour provisions for online service providers should be substituted for strict liability.画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 5,342円 |
 The Business of Trademarks A Practical Guide to Trademark Management for Attorneys and Paralegals【電子書籍】[ Carol Chadirjian ] 楽天Kobo電子書籍ストア | ＜p＞We come in contact with many trademarks each day on television, retail stores, Internet. The Business of Trademarks explains why trademarks are so important to businesses and how they identify the manufacturer and guarantee consistent quality to achieve brand loyalty. The Business of Trademarks is intended as a practical guide for those new to trademarks, including attorneys, paralegals and law students requiring a concise, comprehensive book on trademark prosecution to gain the skills and knowledge necessary to perform day-to-day trademark work diligently, confidently and with efficiency. Specific topics covered are:°* Trademark searching for clearance°* Forms to be filed with the Patent and Trademark Office°* Famous trademarks and trade dress°* Responding to office actions°* Methods of enforcing trademarks°* Trademarks in commercial transactions°°The Business of Trademarks is unique from other publications because it explains trademark management from a hands-on approach, including administrative duties which few attorneys handle themselves.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 4,312円 |
 Intellectual Property Law: A Practical Guide to Copyrights, Patents, Trademarks and Trade Secrets【電子書籍】[ Victor D. Lopez ] 楽天Kobo電子書籍ストア | ＜p＞This book is intended as both a primer on intellectual property law and as a general reference for authors, artists, musicians, librarians, entrepreneurs and others interested in learning about intellectual property law and the processes for obtaining copyrights, trademarks and patents in the U.S. and through international agreements.＜/p＞ ＜p＞The main text provides a brief orientation on the relevant law and on the process and cost of applying for patents and trademarks through the U.S. Patent and Trademark Office and copyrights through the U.S. Copyright Office. In order to make this book as useful as possible as a one-stop reference resource, I have collected and included selective statutory materials, sample forms, and other useful resources in appendices to provide greater depth and context for the material presented in the main text.＜/p＞ ＜p＞This book will serve as a general reference guide with timely, useful information and direct you to additional sources of information both in its comprehensive appendices and online that are available free of charge from a variety of sources. It does not offer legal advice. An attorney can provide you with legal advice tailored to your specific needs, and neither this book nor any of the self-help guides or readily available document preparation services is a substitute for retaining the advice of an experienced lawyer.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 987円 |
 Trademarks Make Them Work for You【電子書籍】[ Deaver Brown ] 楽天Kobo電子書籍ストア | ＜p＞An expert in trademarks & patents provides good advice about how to best make them work for you to protect your IP. Reread and relisten every year to deepen your knowledge and effectiveness in this area.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 360円 |
 Knowledge of Pressed Ware Trademarks, Labels, and Logos on U.S.A. Glass Companies【電子書籍】[ George Huemmer ] 楽天Kobo電子書籍ストア | ＜p＞Knowledge of Pressed Ware: Trademarks, Labels, and Logos on U.S.A. Glass Companies＜/p＞ ＜p＞By: George Huemmer＜/p＞ ＜p＞Knowledge of Pressed Ware is a collection of the different glass manufacturers and who made what glassware. The logos, trademarks, and labels have lots of information. If you love everyday glassware, this book is a great tool full of knowledge for you!＜/p＞ ＜p＞About the Author＜/p＞ ＜p＞George Huemmer’s main hobby is researching glassware and manufacturing companies of glass. He currently lives in Casselberry, FL.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 2,671円 |
 Content Rights for Creative Professionals Copyrights & Trademarks in a Digital Age【電子書籍】 楽天Kobo電子書籍ストア | ＜p＞Content Rights for Creative Professionals is for professionals and students working in all areas of media (film/video, photography, multimedia, web, graphics, and broadcast) who need to know what the law requires and how they should properly utilize copyrights and trademarks. This book outlines critical concepts and applies them with explanations in real-life applications, including many cases from the author's own practice as well as those of various media professionals.＜/p＞ ＜p＞This 256 page text is a practical guide designed to provide its reader with a firm understanding of the principles underlying the ownership and use of content, so that when questions arise, they will be able to make correct, well-informed decisions-whether concerning their personal works, or works of others that a company wishes to copyright or trademark. In addition, the reader will be more capable of exercising sound judgment in structuring employment and contract relationships and of acquiring and/or licensing works, which are at the core of the business of communicating.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 10,009円 |
 Copyrights und Trademarks sind RTCs illegale Waffen gegen freie Scientologen Wie wir uns wirksam wehren【電子書籍】[ Andreas M. B. Gro? ] 楽天Kobo電子書籍ストア | ＜p＞In modernen Zeiten erfolgte die ?bernahme von Bewegungen, die f?r den Deep State bedrohlich erschienen, immer auch durch einen Diebstahl der geistigen Rechte: Copyrights, Trademarks, Patente u.?. Denn damit erlangt der Deep State schlie?lich die Kontrolle ?ber das Theta, das geistige Eigentum der Gruppe und bringt damit die Mitglieder der Bewegung unter seine Kontrolle. Ein anderes Beispiel daf?r ist die Sannyas-Bewegung von Bhagwan/OSHO, das ich in einem eigenen Kapitel darstelle. Denn die Sannyas-Bewegung hat den Kampf aufgenommen und schliesslich nach Jahrzehnten gewonnen.＜/p＞ ＜p＞Der Streitfall um die Copyrights und Trademarks wurde seitens der Scientologen jedoch nie zum vollen Ende gef?hrt, zu einem Gerichtsurteil, dass RTC/CST gar keine Rechte haben. Sie sind der Kaiser ohne Kleider!＜/p＞ ＜p＞Wenn wir das volle Ergebnis erlangen, werden weitere Organisationen, auch ganze Orgs sich von der RTC-Umklammerung befreien k?nnen. Denn alleine schon das Absch?pfen von 40-50% vom Umsatz vom Management ist daf?r Grund genug. Dazu kommt noch, dass unreale Pl?ne und Bypass seitens untrainierter Sea Org-Leute im kontinentalen und internationalen Management f?r die Orgs eine st?ndige Belastung und Ablenkung von ihren eigentlichen Aufgaben darstellt.＜/p＞ ＜p＞Diese pyramidale Machtstruktur war die Voraussetzung daf?r, Tech und Policy in Richtung Unwirksamkeit umzuschreiben und diese Squirrelversionen weltweit in den Orgs durch zu setzen.＜/p＞ ＜p＞---＜/p＞ ＜p＞Ich verstehe Heute die Hamburg Org, die gerne dieses Dev-T loswerden wollten. Ihre ungew?hnliche L?sung war, sich eine - teilweise durch L?gen und Manipulationen erlangte - Powerposition zu erwerben, um jegliches Bypass "legal" verweigern zu k?nnen, ohne die RTC-Vertreter grunds?tzlich raus zu schmeissen. Jetzt ist es endlich an der Zeit.＜/p＞ ＜p＞Letzteres traut sich kein wahrer "Scientologe in Good Standing", weil sie den Purpose der Lieferung haben und sich nicht vorstellen k?nnen, ohne Squirrel, ohne White-Label-Auftritt (alle Materialien umzuschreiben), ohne selbstzerst?rerischen Rechtsstreit die RTC-Pyramide zu verlassen.＜/p＞ ＜p＞Sobald die TM & Copyrightfrage geknackt sein wird, wird dieses Deep-State-kontrollierte Netzwerk in Aufl?sung ?bergehen.＜/p＞ ＜p＞Und Churchies werden davon erfahren und recherchieren, was da los ist, warum die Kontrolle verloren ging etc. und dann beginnt ein Aufwachprozess.＜/p＞ ＜p＞Ich weiss, dass das Recht auf unserer Seite ist. Und RTC weiss es auch, sonst h?tten sie schon l?ngst einen Prozess riskiert. Dass sie immer zur?ckweichen und nur hier und da mal drohen, sagt eigentlich alles: Sie wissen, dass sie es verlieren werden. Sie mocken ihre Position nur noch auf, f?r die die dran glauben.＜/p＞ ＜p＞Ich sehe es als meine Lebensaufgabe an, das zu l?sen. Das nenne ich Clearing auf der 3. Dyn. oder gar der 4. - Denn die Ausl?schung dieses 3. Dyn Engramms unserer Bewegung wird ein Aufbl?hen der Scientology nach sich ziehen und damit Ressourcen f?r die ganze Menschheit erschlie?en. Denke mal, was alle Scientologen - einschlie?lich der Good-guys unter den Churchies - in der aktuellen Weltlage ausrichten k?nnten, wenn sie nur d?rften.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 3,290円 |
 REGISTERED A Guide for Protecting Your Brand, Business & Bucks with Trademarks【電子書籍】[ Michelle Miller ] 楽天Kobo電子書籍ストア | ＜p＞A guide that gives readers a strategy for developing a unique and protectable brand. Readers will also learn the steps to successfully obtaining a registered trademark with the United States Patent & Trademark Office (USPTO). This go to guide is a must-have for entrepreneurs, entertainers, influencers, authors, publishers, coaches and leaders. In the days of social media marketing and advertising, brand protection is a vital step for every business.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 2,136円 |
 Copyrights und Trademarks sind RTCs illegale Waffen gegen freie Scientologen Scientology den Krallen des Deep States entrissen, #6【電子書籍】[ Andreas M. B. Gross ] 楽天Kobo電子書籍ストア | ＜p＞In modernen Zeiten erfolgte die ?bernahme von Bewegungen, die f?r den Deep State bedrohlich erschienen, immer auch durch einen Diebstahl der geistigen Rechte: Copyrights, Trademarks, Patente u.?. Denn damit erlangt der Deep State schlie?lich die Kontrolle ?ber das Theta, das geistige Eigentum der Gruppe und bringt damit die Mitglieder der Bewegung unter seine Kontrolle. Ein anderes Beispiel daf?r ist die Sannyas-Bewegung von Bhagwan/OSHO, das ich in einem eigenen Kapitel darstelle. Denn die Sannyas-Bewegung hat den Kampf aufgenommen und schliesslich nach Jahrzehnten gewonnen.＜/p＞ ＜p＞Der Streitfall um die Copyrights und Trademarks wurde seitens der Scientologen jedoch nie zum vollen Ende gef?hrt, zu einem Gerichtsurteil, dass RTC/CST gar keine Rechte haben. Sie sind der Kaiser ohne Kleider!＜/p＞ ＜p＞Wenn wir das volle Ergebnis erlangen, werden weitere Organisationen, auch ganze Orgs sich von der RTC-Umklammerung befreien k?nnen. Denn alleine schon das Absch?pfen von 40-50% vom Umsatz vom Management ist daf?r Grund genug. Dazu kommt noch, dass unreale Pl?ne und Bypass seitens untrainierter Sea Org-Leute im kontinentalen und internationalen Management f?r die Orgs eine st?ndige Belastung und Ablenkung von ihren eigentlichen Aufgaben darstellt.＜/p＞ ＜p＞Diese pyramidale Machtstruktur war die Voraussetzung daf?r, Tech und Policy in Richtung Unwirksamkeit umzuschreiben und diese Squirrelversionen weltweit in den Orgs durch zu setzen.＜/p＞ ＜p＞---＜/p＞ ＜p＞Ich verstehe Heute die Hamburg Org, die gerne dieses Dev-T loswerden wollten. Ihre ungew?hnliche L?sung war, sich eine ? teilweise durch L?gen und Manipulationen erlangte ? Powerposition zu erwerben, um jegliches Bypass "legal" verweigern zu k?nnen, ohne die RTC-Vertreter grunds?tzlich raus zu schmeissen. Jetzt ist es endlich an der Zeit.＜/p＞ ＜p＞Letzteres traut sich kein wahrer "Scientologe in Good Standing", weil sie den Purpose der Lieferung haben und sich nicht vorstellen k?nnen, ohne Squirrel, ohne White-Label-Auftritt (alle Materialien umzuschreiben), ohne selbstzerst?rerischen Rechtsstreit die RTC-Pyramide zu verlassen.＜/p＞ ＜p＞Sobald die TM & Copyrightfrage geknackt sein wird, wird dieses Deep-State-kontrollierte Netzwerk in Aufl?sung ?bergehen.＜/p＞ ＜p＞Und Churchies werden davon erfahren und recherchieren, was da los ist, warum die Kontrolle verloren ging etc. und dann beginnt ein Aufwachprozess.＜/p＞ ＜p＞Ich weiss, dass das Recht auf unserer Seite ist. Und RTC weiss es auch, sonst h?tten sie schon l?ngst einen Prozess riskiert. Dass sie immer zur?ckweichen und nur hier und da mal drohen, sagt eigentlich alles: Sie wissen, dass sie es verlieren werden. Sie mocken ihre Position nur noch auf, f?r die die dran glauben.＜/p＞ ＜p＞Ich sehe es als meine Lebensaufgabe an, das zu l?sen. Das nenne ich Clearing auf der 3. Dyn. oder gar der 4. - Denn die Ausl?schung dieses 3. Dyn Engramms unserer Bewegung wird ein Aufbl?hen der Scientology nach sich ziehen und damit Ressourcen f?r die ganze Menschheit erschlie?en. Denke mal, was alle Scientologen - einschlie?lich der Good-guys unter den Churchies - in der aktuellen Weltlage ausrichten k?nnten, wenn sie nur d?rften.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 1,300円 |
 Copyright, Patents, Trademarks and Trade Secret Laws【電子書籍】[ Jagdish Krishanlal Arora ] 楽天Kobo電子書籍ストア | ＜p＞The book "Copyright, Patents, Trademarks, and Trade Secrets Laws." covers the following sections;＜/p＞ ＜p＞Copyright Law: Explains the principles governing the protection of original creative works, including literature, art, music, and software. Topics cover copyright registration, fair use, licensing, and infringement issues.＜/p＞ ＜p＞Patent Law: Discusses the legal framework for protecting inventions and technological innovations. This section covers the patent application process, criteria for patentability, and the rights granted to patent holders.＜/p＞ ＜p＞Trademark Law: Explores the laws related to trademarks, focusing on the protection of brands, logos, and other marks that distinguish products or services. Topics include trademark registration, enforcement, and the rights and responsibilities of trademark owners.＜/p＞ ＜p＞Trade Secret Law: Addresses the protection of confidential and proprietary information critical to a business's success. This section covers trade secret identification, protection strategies, and legal remedies for trade secret misappropriation.＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 900円 |
 Entrepreneur's Guide To Patents, Copyrights, Trademarks, Trade Secrets【電子書籍】[ Gilbert Guide ] 楽天Kobo電子書籍ストア | ＜p＞Today, virtually all companies, artists, and innovators run the risk of losing their competititve edge-and big money-by not adequately safeguarding their intellectual property. Written by an expert in intellectual property law, this is the first book to address the full range of legal protections available-patents, copyrights, trademarks, trade secrets, and licensing-with innovative information you won't find elsewhere, including:＜/p＞ ＜p＞? Legal landmines every successful entrepreneur must avoid＜br /＞ ? Business practices that can be＜br /＞ protected-but are often overlooked＜br /＞ ? Protecting your intellectual property on the Internet＜br /＞ ? What are your ideas and the rights to them really worth?＜br /＞ ? Why trade secrets are a powerful and under-utilized protection＜br /＞ ? Lessons learned from Amazon.com, Microsoft, and other elite entrepreneurs＜br /＞ ? How even smart, savvy AOL lost exclusive trademarks, including "YOU'VE GOT MAIL!"＜/p＞ ＜p＞＜strong＞The Entrepreneur's Guide to Patents, Copyrights, Trademarks, Trade Secrets and Licensing＜/strong＞ is the definitive guide for the entrepreneur and innovator who is ready to protect what he or she has created-a＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 873円 |
 Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization【電子書籍】 楽天Kobo電子書籍ストア | ＜p＞Trademarks are the most widely used intellectual property right by companies worldwide. Their strategic importance is increasing, as reputational assets become more relevant for companies than ever, in national and global markets. Trademarks also represent key tools for companies to profit from innovation and can make the difference for start-ups and entrepreneurial firms by allowing them to gain legitimacy and fostering fund raising from investors.＜/p＞ ＜p＞This book ＜em＞Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization＜/em＞ takes stock of the emerging academic research on how companies use trademarks. It collects a rich set of contributions from several research perspectives and disciplines and proposes an integrated view bridging different levels of analysis: individual, firm, industry, and country level. Specifically, the book combines an industrial organization, innovation, and entrepreneurship perspective to understand why, when and with what effects entrepreneurs, innovators, and firms use trademarks. The book is targeted toward academic readers to gain a better understanding of the emerging and interdisciplinary field of trademark research as well as interested practitioners from the area of intellectual property (IP) management and policy-making.＜/p＞ ＜p＞The chapters in this book were originally published in ＜em＞Industry and Innovation.＜/em＞＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 7,343円 |
 Intellectual Property: Patents, Trade Marks, Copyrights, and Trade Secrets【電子書籍】[ Wil Keese III ] 楽天Kobo電子書籍ストア | ＜p＞Intellectual Property (IP) is the bedrock on which the development of new treatments and cures is built. IP is critical to improving patient care, spurring economic growth, and strengthening an innovation economy.＜/p＞ ＜p＞The biopharmaceutical industry is directly responsible for more than 850,000 jobs and a total of 4.4 million total jobs (direct, indirect, and induced).＜/p＞ ＜p＞7000 new medicines are in development around the world＜/p＞ ＜p＞4,500 industry-sponsored clinical trials are currently underway＜/p＞ ＜p＞90% of all clinical trials are led by the biopharmaceutical industry＜/p＞ ＜p＞$1.1 TRILLION DOLLARS ? total value of goods and services supported by the biopharmaceutical sector.＜br /＞ Biotech Stocks are on fire!＜/p＞ ＜p＞Potentially 100’s of new little biotech companies will develop new generations of medicines and medical devices while creating vast numbers of new millionaires.＜/p＞ ＜p＞The Biotech “Gold Rush” is On! What are you waiting for?＜/p＞画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。 | 7,146円 |